Публичная дипломатия Республики Корея и зарубежная корейская диаспора

  • A. Malgazhdarova Казахский национальный университет имени аль-Фараби, Казахстан, г. Алматы http://orcid.org/0000-0003-1555-9563


Public diplomacy, which is widely used in modern countries' foreign policy in addition to traditional diplomacy, has only recently been actively developed in South Korea. Its legal foundation was the Public Diplomacy Act, which was adopted in 2016. The Republic of Korea's public diplomacy, along with political and economic diplomacy, nowadays constitutes the so-called "three pillars of Korean diplomacy," which is the basis of "smart power" in the country's foreign policy.
This article examines the implementation of South Korea's public diplomacy. The focus is on the role and place of the overseas Korean diaspora. Main attention is paid to the role and place of the Korean diaspora. An analysis of the official documents, the First Master Plan for Korean Public Diplomacy 2017-2021 and the Comprehensive Plans for 2018, 2019, 2020, shows that public diplomacy in the Republic of Korea is primary focused on three areas: culture, knowledge, and politics, and aims to enhance the country's image, spread the information about Korea, and draw attention to the unification of the Korean Peninsula. The main actor is the state, and it uses official diplomacy along with public diplomacy in cooperation with local executive bodies and the private sector. The overseas Koreans, who are officially classified as South Koreans living abroad and foreign Korean nationals, play two roles: actors in the first case and target audience in the other.
Keywords: diaspora, public diplomacy, smart power, foreign policy, law, master plan
Как цитировать
MALGAZHDAROVA, A.. Публичная дипломатия Республики Корея и зарубежная корейская диаспора. Вестник КазНУ. Серия Востоковедения, [S.l.], v. 99, n. 4, p. 56-64, dec. 2021. ISSN 2617-1864. Доступно на: <https://bulletin-orientalism.kaznu.kz/index.php/1-vostok/article/view/1673>. Дата доступа: 28 jan. 2023 doi: https://doi.org/10.26577/JOS.2021.v99.i4.06.